Professor GianCarlo Moschini published an article in American Journal of Agricultural Economics. Moschini co-authored the article "Geographical indications and welfare: Evidence from US wine demand" with Raj Chandra of Amazon and Gabriel E. Lade of Macalester College. Their article examines the effectiveness and impact of geographical indicators by studying consumers' valuation of US wine appellations within a structural model of wine demand. The authors find that over the period of interest, the welfare gain attributable to US geographic origin designation is estimated at about $5.37 billion, with wine producers and retailers capturing ~78% of this surplus.
Geographical indications and welfare: Evidence from US wine demand
Raj Chandra, GianCarlo Moschini, Gabriel E. Lade
American Journal of Agricultural Economics
doi: 10.1111/ajae.12499
(Released October 2024)