Are Eco-Labels Valuable? Evidence from the Apparel Industry
Wesley Nimon, John C. Beghin
November 1998 [99-WP 213]
Environmentally friendly labels, or eco-labels, have begun appearing on products in the United States and Europe as a manifestation of industry efforts to be perceived as environment-friendly. This study investigates the extent of market valuation of the environmental claims made by apparel manufacturers.
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